The End of Advertising as We Know It

The study was just released by IBM, forecasting the highly accelerated
change in the advertising industry in the coming years. All
businesses, including arts organizations, will need to invest much
more heavily in consumer analytics and automation to gain more
insights about the consumer and how to reach them due to interactive
technology. Here's the article from CNN Money:

http://money.cnn.com/news/newsfeeds/articles/marketwire/0325742.htm

-- M. Tyler Ennis