Internet Marketing and Public Relations for the Arts

Thursday, September 20, 2007

Central Ohio Arts Groups Embrace Technology

The Columbus Dispatch has an interesting article about Organizations using technology to draw audiences. Some of the highlights:
 
The Columbus Museum of Art offers cell-phone tours of displays, prepares video documentaries of artists and helps high-school students create podcasts that highlight exhibits in ways that reach other young people.
 
The cutting-edge Wexner Center for the Arts has embraced technology, creating a robust Web site (www.wex arts.org) with blogs and podcasts, "mix tapes" (with musical clips from upcoming shows) and WexTV (with extended taped interviews).
 
The Columbus Symphony Orchestra connects with patrons through a blog as well as social-networking tools such as MySpace and Facebook.
 
-- Chester Lee
 
 
 

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